In honor of the beautiful weather we’ve been having in Cincinnati this week I thought I would do a quick post about taking better outdoor pictures of people. Here are two tricks, one easy and the other requires a little more effort.
1. White Balance – All light sources, even the sun, cast a certain color on your subject. On AUTO your camera tries to guess what color the light is and adjusts accordingly. Even my super high end camera does a poor job of this most of the time. So go into your settings and find “White Balance (WB)” or “Color Temperature” and select the best setting for your day. If its bright and sunny, choose “Daylight”, if it’s cloudy or overcast choose “Cloudy” and if you are shooting a pretty shady area then choose, “Shade”. This will make your colors pop and appear truer to life. If you are unsure, take a test shot with each setting until you something that looks most like real life.

I didn't take this picture but it illustrates the point.
2. Reflector – If you are shooting into the sun (the sun is significantly behind your subject) your camera is usually going to expose for the brighter light source, which in this case is the sun. This will leave you with a really dark subject and a pretty blue sky. Or even worse, your camera will split the difference between the two leaving you with a slightly dark subject and a light blue/white sky. To fix this you can try to bounce the sunlight back onto your subject using some sort of reflector. They make fancy ones, but since you aren’t looking to start a photography business you could try something easier. Grab white sheet or blanket and have your spouse, friend or older child hold it at a 45 degree angle as close to your subject as possible without being in the shot. This will throw some of that sunlight back on your subject and balance them with that super bright ball of gas and fire in the sky. Needless to say, it’s easier said than done if your subject is a 2 year old who doesn’t sit still:)

Didn't take this one either, but you can see how she is balanced with the sky using a reflector, or maybe an off camera light.
Hopefully this helps a little. Happy shooting!